HD in “Retailers Become the New Ad Networks”
The Home Depot, Inc.
Orange Apron Media gives suppliers measurable access to Home Depot's large base of high-intent home-improvement customers.
HD impact map — “Retailers Become the New Ad Networks”
How this story travels from the headline to HD’s own business — positive, negative or mixed, direct or indirect, the mechanism, and how strong the exposure is.
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Price history, marked with story events
Aug 26, 2019 – Aug 24, 2020 · 252 sessions
Prices updated during market hours · refreshed about every 30 minutes while the market is open · delayed data, not for trading decisions
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Full story
Retailers Become the New Ad Networks
Purchase data and closed-loop measurement are pulling advertising budgets from agencies and the open web into digital storefronts.
BULL side — Orange Apron Media gives suppliers measurable access to Home Depot's large base of high-intent home-improvement customers.
Read the full Retailers Become the New Ad Networks story