ACI in “Retailers Become the New Ad Networks”
Albertsons Companies, Inc.
Albertsons Media Collective uses grocery transaction and loyalty data to sell sponsored placements and measurable omnichannel campaigns.
ACI impact map — “Retailers Become the New Ad Networks”
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Jun 20, 2023 – Jun 17, 2024 · 251 sessions
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Full story
Retailers Become the New Ad Networks
Purchase data and closed-loop measurement are pulling advertising budgets from agencies and the open web into digital storefronts.
BULL side — Albertsons Media Collective uses grocery transaction and loyalty data to sell sponsored placements and measurable omnichannel campaigns.
Read the full Retailers Become the New Ad Networks story