2193.T in “The Web Loses Its Clicks”
Cookpad Inc.
Cookpad faces traffic risk because recipes and cooking guidance are especially easy for generative search products to reproduce as complete zero-click answers.
2193.T impact map — “The Web Loses Its Clicks”
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Aug 20, 2025 – Aug 21, 2026 · 245 sessions
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Full story
The Web Loses Its Clicks
AI answers and agents are replacing links, weakening the economics of search, marketplaces and the open web.
BEAR side — Cookpad faces traffic risk because recipes and cooking guidance are especially easy for generative search products to reproduce as complete zero-click answers.
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