Skip to main content
MarketStoryBook

Y.TO in “AI Agents Tax the Open Web”

Yellow Pages Limited

Bear sideFadingExposure: not rated yet

AI-powered local discovery further disintermediates Yellow Pages by answering service-provider queries before users reach its directories and merchant listings.

Y.TO impact map — “AI Agents Tax the Open Web”

How this story travels from the headline to Y.TO’s own business — positive, negative or mixed, direct or indirect, the mechanism, and how strong the exposure is.

Loading Y.TO impact map…

Price history, marked with story events

Oct 1, 2025 – Oct 2, 2026 · 230 sessions

Prices updated during market hours · refreshed about every 30 minutes while the market is open · delayed data, not for trading decisions

Numbered markers tie price moves to earnings, trial or study results, management comments and analyst or demand data. Loading events…

Full story

AI Agents Tax the Open Web

Answers replace links, rewarding platforms with proprietary audiences while starving businesses built on search referrals.

BEAR side — AI-powered local discovery further disintermediates Yellow Pages by answering service-provider queries before users reach its directories and merchant listings.

Read the full AI Agents Tax the Open Web story