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MarketStoryBook

Rakuten Group, Inc. in 3 stories

The narratives 4755.T currently appears in, with its side and exposure in each.

Bull side

2 stories
  • Retailers Become the New Ad Networks

    4755.T in “Retailers Become the New Ad Networks”

    AcceleratingExposure: not rated yet

    Purchase data and closed-loop measurement are pulling advertising budgets from agencies and the open web into digital storefronts.

    Rakuten combines marketplace transactions, loyalty identities and advertising technology to provide brands with closed-loop targeting and measurement.

  • Satellites Turn Every Phone Into a Terminal

    4755.T in “Satellites Turn Every Phone Into a Terminal”

    FadingExposure: not rated yet

    Direct-to-device networks are moving satellite connectivity from specialist hardware into ordinary smartphones.

    Rakuten is both an investor and commercial partner in direct-to-device satellite connectivity through Rakuten Mobile, giving it exposure to service revenue and remote Japanese coverage.

Bear side

1 story
  • Japan Finally Prices Money

    4755.T in “Japan Finally Prices Money”

    FadingExposure: not rated yet

    The end of negative rates is transferring value from leveraged assets and exporters toward banks and insurers.

    Rakuten's elevated debt and continuing telecom investment needs make its refinancing burden particularly sensitive to higher yen funding costs.